Sponsorship & Exhibits Management Services
For associations seeking to enhance non-dues revenues, AMC develops vendor relationships that lead to greater involvement with your organization. Our long-standing vendor relationships generated more than $7 million for our client organizations in 2005 alone.
Specifically, Association Management Center's Sponsorship & Exhibits Management Team can help your association:
- Increase the effectiveness of vendor marketing programs through strategic marketing plans, collateral materials, sales and telemarketing campaigns, contract negotiations, sponsor-list prospecting and maintenance and on-site management
- Create income-boosting strategies for selling advertising in client journals, newsletters, conference program books, membership directories, buyer's guides, Web sites and other publications
- Introduce your association to the industry via corporate membership programs
- Generate support for special educational sessions, receptions and publications
Examples of measurable results achieved for AMC clients, include:
- Expanded sponsorship programs by 50 percent from general grants to satellite symposium events.
- Conducted sales and telemarketing campaigns generating more than 1,000 weekly calls and e-mails to reinforce sales efforts.
- Designed, sold and managed exhibit programs and implemented strategic marketing plans that resulted in surpassing goals by 33 percent
- Generated annual donations of more that $600,000 to support an ongoing education program